Are targeted adverts on the way out in the UK?On the 22/03/25 the BBC reported on a case where a UK woman had taken Facebook to court and won. The case? That she wanted Facebook to stop…Mar 25Mar 25
An introduction to context intensityContext intensity is one of those odd marketing effects. Everyone can recognise it but not put a name to it. It is one of the ways we can…Feb 14Feb 14
Starting an Internship? Here are 5 tips to get startedAfter reading a series of tiktok comments, I have realised that there is a variety of poor advise for students starting an internship. So I…Jan 25Jan 25
2025 will be the year of splitting media channels and media plan instabilityIf it has not become clear over the last year with twitter/x and the rise of threads and bluesky with audiences and engagement. It is…Jan 16Jan 16
Trading off personalisation and privacy, how consent based marketing is shaping customer…Consent based marketing is not anything new, it’s the aim of seeking to deliver information to the customer that they are happy to receive…Dec 19, 2024Dec 19, 2024
Hillbilly Elegy — Book Review and ESG ThoughtsI recently finished reading JD Vance’s book “Hillbilly Elegy”. An emotional autobiography documenting his upbringing in a chaotic family…Nov 25, 2024Nov 25, 2024
Higher prices and frustrated customersHow the customer experience will be negatively effected by NI changesNov 25, 2024Nov 25, 2024
Banning Logos On Pint Glasses? Madness In ScotlandReading that the SNP are looking to ban the use of logos on pint glasses is frankly odd. When you dive deeper into what has been put out…Nov 3, 2024Nov 3, 2024
Germany has Introduced An AI Travel Influencer, It Is Doomed To FailI was perusing the internet seeking something to write about today when this article from the Daily Mail (yes I know, but I’ll explain in…Oct 19, 2024Oct 19, 2024
Fall of the Subculture?This article is inspired by an interaction on threads, where I am now basing the majority of my online activity for writing and commentary.Oct 6, 2024Oct 6, 2024
